Nile Souq, in mostra a Macef e Maison & Object 2010 Con la mostra Nile Souq arrivano in Europa i risultati dell'International Design & Handicraft Workshop realizzato lo scorso novembre a Il Cairo (Egitto). Organizzato dall’istituto IMC (Industrial Modernization Center - Egypt) in partnership con UNIDO (United Nations Industrial Development Organization) il workshop era finalizzato alla ricerca di prodotti nuovi basati su antiche tecniche di produzione artigianali, perché “tradotti” nel linguaggio del design contemporaneo, potessero affrontare le sfide dell'attuale mercato globale. Il workshop ha visto il coinvolgimento di designer egiziani, europei, oltre ad artigiani e piccoli imprenditori locali.
Nile Souq, presented at Macef and Maison & Object 2010
With Nile Souq exhibition arrive in Europe the results of the International Design & Handicraft Workshop done last November in Cairo (Egypt).
Organized by the IMC (Industrial Modernization Center - Egypt) in partnership with UNIDO (United Nations Industrial Development Organization), the workshop was aimed at finding new products based on ancient artisan production techniques, as "translated" into the language of contemporary design, in order to meet the challenges of the global market. The workshop saw the participation of designers Egyptians, Europeans, as well as local artisans and small entrepreneurs.
Nile Souq, presented at Macef and Maison & Object 2010
With Nile Souq exhibition arrive in Europe the results of the International Design & Handicraft Workshop done last November in Cairo (Egypt).
Organized by the IMC (Industrial Modernization Center - Egypt) in partnership with UNIDO (United Nations Industrial Development Organization), the workshop was aimed at finding new products based on ancient artisan production techniques, as "translated" into the language of contemporary design, in order to meet the challenges of the global market. The workshop saw the participation of designers Egyptians, Europeans, as well as local artisans and small entrepreneurs.
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